Companies that are leaders in digital transformation are also among those that perform best financially, according to McKinsey

Veröffentlicht am 04/09/2024

To increase companies' competitive edge and promote business development, SoftExpert announces new gamification, AI-based trend prediction and personalization components A study by business consulting firm McKinsey that analyzed 124 Brazilian companies in different sectors revealed that the leaders in the digital transformation index are also among those with the best financial performance, growing 3 times faster than the others. To further stimulate the scenario and increase the competitive edge of companies, SoftExpert, a provider of integrated compliance, innovation and digital transformation management solutions, announces the launch of new innovative and customizable components, involving gamification, AI-based trend prediction and personalization. According to a 2024 Google Trends survey, there is a growing market demand for intelligent solutions with a high level of adaptability, capable of solving pain points in different segments quickly and precisely. To this end, SoftExpert introduces the new resources available in SoftExpert Suite 2.2.2, the integrated corporate management solution. The new components are Gamification, Data Lab and AppBuilder. Given the importance of employee engagement for the good functioning of operations, the Gamification component makes use of the playful elements of games to help immerse users when performing tasks that, in traditional management, are more laborous. The tool incorporates ranking systems, storytelling and immediate feedback to capture employee attention and assist in both processes and learning. Furthermore, the high level of personalization of the resource ensures harmonious integration at any management stage and for any need. Using AI, the new SoftExpert Data Lab component makes it possible to predict trends to facilitate the creation of business strategies and risk management. Identifying and analyzing both market and consumer behavior patterns, the tool provides macro visibility of the future scenario to assist management in decision making. Finally, aimed at satisfying specific needs, AppBuilder allows users to create components adapted to their business needs through workflows and electronic forms. The resource offers efficient data management and agile process execution as it can be tailored for any specific need. “By integrating these tools, SoftExpert customers can create a technological ecosystem that improves operations in an innovative and efficient manner. With this, the company is making significant progress towards innovation, establishing a solid competitive advantage in the market,” says Hermínio Gonçalves, CEO of SoftExpert Brazil.

 

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SoftExpert ist auf dem Markt für Unternehmensverwaltungssoftware tätig und entstand 1995 im Süden Brasiliens. Derzeit hat die Marke über 500 Mitarbeiter, 2.000 Kunden, 600.000 Benutzer in 50 Ländern, 300 Partner weltweit, darunter strategische Allianzen mit Unternehmen wie AWS, Bakertilly, Deloitte, Kodak Alaris und DocuSign, sowie Geschäftseinheiten in 9 Ländern . Denn SoftExpert bietet seinen Kunden in nur einem Vertrag Lösungen für Unternehmen an, die von der Unternehmensführung über die Unternehmensqualität bis hin zum Umwelt-, Projekt- und Regierungsmanagement reichen und ihnen mehr Effizienz, Agilität und Kosteneffizienz ermöglichen. Die globale Präsenz zeigt, dass SoftExpert sein Leistungsspektrum an die Bedürfnisse der Unternehmen sowie deren Standorte anpasst. Die Plattform bietet eine Reihe mehrsprachiger Module, die integriert werden, um Prozesse zu automatisieren und verschiedene Geschäftsbereiche von Organisationen zu optimieren.

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