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"The initiative has been essential in consolidating the SER+ program onto a single platform, making it easier to implement the Excellence Project while boosting idea generation within the Kaizen methodology. It has also streamlined processes and greatly enhanced efficiency, supporting our ongoing commitment to continuous improvement."

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Luiz Renato Gobbo, Director of Excellence at Raízen.

Digital Transformation in the Ser+ Program

The solution, combined with AWS cloud, empowered idea submissions for the continuous improvement program.

Significant gains in efficiency

Raízen scaled from 22,000 to 70,000 implemented ideas, increasing the number of improvement projects to over 1,900.

Culture of innovation and collaboration

The solution fostered a culture of innovation, collaboration, and engagement, enabling Raízen to monitor metrics in real-time.

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Raízen

Raízen is one of the largest energy companies in the world and a global leader in bioenergy. It operates as an integrated company, with activities ranging from the production and commercialization of ethanol, sugar, and electricity from biomass to fuel distribution through a network of over 8,000 fueling stations. With 35 bioenergy complexes, two lubricant plants, one refinery, and a diverse renewable energy portfolio, Raízen employs over 46,000 people and generates annual revenue exceeding R$ 220 billion.

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